February Strategy Session: Website Foundations & Optimization Workshop

Your website should be doing more than just “looking cute.” It should be guiding visitors, building trust, and converting the right people into paying clients.

This in-person, hands-on workshop is designed for small business owners, creatives, and service providers who want clarity around what their website actually needs—without overwhelm or unnecessary tech.

What We’ll Cover

We’ll start with a brief teaching session where you’ll learn:

• The true purpose of a website

• The power of an About Me page

• How to structure service pages, blogs, and booking flows that convert

• SEO basics to help your site get found on Google

You’ll receive a Website Needs Checklist to help you clearly identify:

• What’s missing

• What needs improvement

• What’s working (and should be left alone)

• Your next best steps based on your business goals

Hands-On Website Review

After the teaching portion, we’ll shift into a working session where you’ll:

• Review your website in real time

• Identify gaps, opportunities, and improvements

• Get feedback and guidance in a supportive group setting

👉 Please bring your laptop so you can actively participate.

Event Details

📅 February 16

⏰ 9:00 AM – 11:00 AM

📍 TARRA – 865 Albion St, Suite 250, Denver, CO

💻 In-person | Laptop required

Investment

• $85 for non-members

• Included for Hummingbird Members, active 1:1 Marketing Strategy & Guidance clients, and Done-For-You clients.

  Please note: If you’ve purchased a Strategy Audit Only service, this workshop is not included but you’re welcome to attend at the standard or member rate.

This workshop is perfect if you’re feeling unsure about your website, overwhelmed by “shoulds,” or ready to make your online presence actually work for your business.

Come with curiosity. Leave with clarity and a clear plan forward. ✨